Search Engine Ranking: Being On Top Of It
Results 1 to 7 of 7

Thread: Search Engine Ranking: Being On Top Of It

  1. #1
    Senior Member
    Join Date
    Jan 2005
    Posts
    217

    Search Engine Ranking: Being On Top Of It

    Search Engine Ranking: Being On Top Of It
    By: scratchONtheBOX
    28th of March 2005 7:11pm GMT+03

    Sidenotes:
    Firstly, I have made this tutorial by my own after reading and understanding most of the references I put here. Second, I have checked with the AO SEARCH and read most of the related tutorials herewith (also mentioned here for reference and link purposes). Third, I have read sticky(s) about good ways on how to write tutorials and how to avoid ANGRY guys who will flame this idea (hope not). Lastly, after considering all of the above, and had the courage to push this through, I had put-up this tut based on my personal experience and it really works in my case.


    Website designers, developers and hobbyist, hear me, hear me! Ever had dreamed of putting your web site on top of the list of BIG search engines for FREE?

    Of course there are pretty d@mn easy but costly ways to do this but what I will bring out here is how to do it free, YES! FREE! It might as well be called as “DO-IT-YOURSELF-THING” and worth achieving. I’ve started these steps since the early part of 2004, up to now I used it in the web sites I am creating.

    This simple tutorial (I hope it will pass as one), will emphasize on the following aspects:

    1) Secrets of Web Site Submission (WHO, WHAT, WHERE and HOW’s of website submission).
    2) HTML coding secrets (meta tags, titles, etc.)
    3) Personal experiences with Web site ranking

    Going to the details…

    1) The Secrets of Web Site Submission

    Any recipe has its own secrets, so as search engine submission. Most of the Search Engine out there has a “submit-your-site” ready on the front of your face when browsing their search page. Few things to consider in the fields that you will be filling up before you submit it. The submission form will demand you the following:

    A) URL (Uniform Resource Locator) – Known as your domain

    - com .net, .org - top-level domain or TLDs
    - or the "country-code" top-level domain or ccTLDs like in my case - http://www.orly.coms.ph
    - other types of TLDs
    B) Description of the web site that you are submitting

    - If your web site is a personal type, you can give a description starting your name (full name is optional but it works especially when OLD PALS are looking for you in the net, but be careful giving your FULL IDENTITY. Do it at your own risk.) You could also put a description like your schools, company, place where you live (town, City, Province, Country).

    - Commercial site would be better described by the following sequence – COMMERCIAL NAME, PRODUCTS/SERVICES OFFERED, LOCATION. You have to consider that if the descriptions you are thinking had been already used often (i.e. security, anti-virus, car rentals, etc.), you will probably need more than this tutorial. The best way is find a relevant keyword pertaining to your site that would be unique but may not be far away from the idea. But still you could include that common description on your list.
    Your target keywords should always be at least two or more words long. Usually, too many sites will be relevant for a single word, such as "stamps." This "competition" means your odds of success are lower. Don't waste your time fighting the odds. Pick phrases of two or more words, and you'll have a better shot at success.
    - The Description is one of the main keys next to your URL in making your web site easy to be recognized in the search engine database. If I am longing to put my personal web site into the top search engines, I will use my common name or nick name on my first description (i.e. orly ruiz).

    Here is a website that links to the BIG SEARCH ENGINE SUBMISSION PAGES. Start submitting:
    http://www.bjorgul.com/?id=links

    And this Free web ranking report tool that could report your web site’s ranking with a specific keyword in Major Search Engines:
    http://www.submitawebsite.com/siteranker.html

    2) HTML coding secrets (meta tags, titles, etc.) – Optimization

    Your web pages in your web site (I mentioned web pages because I would like to point out that all your pages are relevant in the ranking of web sites in search engines -I will further discuss this on the next aspect [3]), the same with any open-source program written should be made in a manner that it would be very easy to read the source. Since coding in HTML has a lot of styles and protocols, writing your code (or at least after doing it in WYSIWYG (what you see is what you get) HTML maker program [M$ Frontpage, Macromedia Dreamweaver, Adobe Image Ready, Etc.], you could do the requirements in optimizing properties like title, meta tags and links) that could be very related to your web site or the services it offers.

    - Title – Very important in Search Engine Indexing. Web page title is one of the major keys being indexed. (For you beginners in web design, the TITLE shows up on the Top Left location of your browser called the TITLE BAR).
    - Meta tags - Being used by the infamous META-CRAWLERS like google, yahoo, teoma, etc. There are two major things you should remember in Meta Tags, the Description and keywords.
    - Description – should include the full description of your web page. Such description should cover the whole idea why the web site is there. Includes what are the expected contents that the pages compose of. If it is a personal page, like biography or pertaining to your hobby, you should include descriptions very related to that subject.
    - keywords – words that actually are part of your description but is the specific of the description. Keywords should be carefully picked since it is vital in META-CRAWLERS. In your keywords, include all the possible hints that are related to your site. Choose your keywords wisely.
    - Links – it is a good and powerful practice to put your web site links to where ever places you could put in the Internet, with the right places like forums, blogs, and most popular portals in the net. You could also consider including it to your local portals for specific search benefits. You could see more of this steps I had taken in the next aspect [3].

    In HTML, a typical PERSONAL web site should include the following coding: *
    Code:
    <HTML xmlns="http://www.w3.org/1999/xhtml">
    <HEAD>
    
    <TITLE>orly ruiz @ www.orly.coms.ph @ Home of Orlando Robinson Ruiz</TITLE>
    
    <META 
    content="orly, orlando, ruiz, robinson, orly ruiz, langgam, san pedro, Laguna, Philippines,
    sebeneleben, Maria, Mae, Pancer, Loveskie, 03192000, 32, Mulawin Circle, Andoy, Ruiz Family,
    Kilen, Anet, Merlita, Juanito, Pilipinas, Region IV, Region 4, Upper Village, SPRCNHS, SPCBA,
    Langgam Elementary School" 
    name="keywords">
    
    <META 
    content="Orly Ruiz, Life of Orlando Robinson Ruiz, Life of Orly NeO ^NeO^ Ruiz,
    Orly and Maria Mae, Loveskie, Homepage of Orly Ruiz, Home of Orlando Robinson Ruiz" 
    name="description">
    
    </HEAD>

    3) Personal Experiences with Web site ranking that I can share

    Most of you will probably think that I made this article to boost my presence more in the web, since I will ask you to search for my name (not exactly my EXACT NAME, whatever!). Really, the more you searched for a particular subject, the more the search engines are remembering it. So, what I do is have a place in my web site where you can search ( http://www.orly.coms.ph/neo.htm ). I actually put lots of these search engines in my page. Even put the starting or default name to my keyword “orly ruiz”, and others.

    Further, SEARCH ENGINES WORK HAND-IN-HAND. It means that when you rank good in the major search engines (GOOGLE, YAHOO, ALTAVISTA, ETC.), chances are your site will probably be also indexed well in other search engines. Here is a website illustrating the CONNECTION between SEARCH ENGINES - http://www.bruceclay.com/searchengin...nshipchart.htm

    Another observation I can tell is that you should also include other pages in your web site to be submitted just in-case your main page is inaccessible by any means, your other pages could be available in the search result as well as other web sites that you are maintaining that has relevance with what you long for. In that way, your product or service or even your information could still be accessible in the Internet even though the main web site cannot be reached. Unless there are unavoidable circumstances that the entire DOMAIN is really unreachable.

    Using popular local and international portals, forums and message boards could boost the presence of your website in the World Wide Web Search Engines. The more links your web site gets, the more chances it could have in going or staying at the top.

    You can also search for local search engines and submit your web site there. This way, promoting locally, especially if you target local customers or audiences would be a great step.

    “Before, for the keyword “orly ruiz” and other important and relevant keywords for my web site when I searched in Google, Yahoo!, Altavista and others, I could not find my web site in at least top 50 of the results there, but after doing the above-mentioned procedures, as of this date, you could find my web site on the rank of these search engines, without paying any penny for it.”

    Disclaimer: The above-mentioned procedures on submitting website would entirely take some time to have results, although in certain cases, like mine, the more visit the web page is receiving, the BIGGER the chances it could also be on the TOP. Too much things to consider in expecting good result, but most of it, when done correctly is effective to date. And to the best of my knowledge, such steps in optimizing and promoting your web site is not illegal, further check with your local rules and regulations before doing this.

    This tutorial as some will criticize (or not hopefully), is far different from tips since I added some of the actual things or scenario that you could do or prevent in order to have a healthy and TOP-CRAWLING web site (more applicable in a personal-type of web site).


    I know this is not the entirety of the step-by-step procedures in achieving SEARCH ENGINE RANKING, like I told you, there are lots of ways, most of them COSTLY. Nevertheless, I hope it helped! See references and other links on the last part below.

    Also, remember that while search engines are a primary way people look for web sites, but they are not the only way. People also find sites through word-of-mouth, traditional advertising, the traditional media, newsgroup postings, web directories and links from other sites. Many times, these alternative forms are far more effective draws than are search engines.
    Good luck!

    Comments (criticisms) and suggestions are openly accepted and appreciated.

    Sources & References & Links you might want to check out to learn beyond this tutorial:
    Submitting To Crawlers: Google, Yahoo, Ask/Teoma & Microsoft's MSN - http://searchenginewatch.com/webmast...le.php/2167871
    More important tips in submitting web sites to search engines - http://searchenginewatch.com/webmasters/#optimizing
    More details here in Search Engine Placement Tips - http://searchenginewatch.com/webmast...le.php/2168021
    1-Page MultiSearch Engines © with All META and Major Search Engines - bjorgul.com - http://www.bjorgul.com/?id=links

    Free web ranking report tool – submitawebsite.com - http://www.submitawebsite.com/siteranker.html

    AO Tutorial that I found with the same goal of promoting one’s web site - http://www.antionline.com/showthread...hreadid=236909 - I love the introduction. In this tutorial, one thing I am sure that I had done few years before is to include my web site in my e-mail’s signature section.

    Other related AO tutorials:

    Really helps in Search Optimization
    - http://www.antionline.com/showthread...hreadid=239001
    - http://www.antionline.com/showthread...hreadid=239274

    Search Engine Lists (including local search engines in your place)
    - http://www.antionline.com/showthread...hreadid=243724

    Website of Search Engine Connection Illustration
    - http://www.bruceclay.com


    Thanks for your time reading my first simple tutorial (hopefully).

    Yo!

    - scratchONtheBOX
    \"Life without FREEDOM is no life at all\". - William Wallace
    MyhomE MyboX StealtH (loop n. see loop.)
    http://www.geocities.com/sebeneleben/SOTBMulti.gif

  2. #2
    Flash M0nkey
    Join Date
    Sep 2001
    Posts
    3,447
    I aint doing too bad with search engines - saying as site has only been up about a month.

    If you search for 'New Media Designer Glasgow' this is what ya get

    still to get placed in google tho

    Lycos - rank 19th

    Alta Vista - rank 1st

    AlltheWeb - rank 1st

    Yahoo - rank 1st

  3. #3
    The Doctor Und3ertak3r's Avatar
    Join Date
    Apr 2002
    Posts
    2,744
    dunno .. und3rtak3r on Google was #1 last time I looked.. but that is only good if someone is looking just for good o'le undies..
    had a few friends refer to my site in their blogs, use it the link in my sigs..post on a few doz forums..

    now to get "Smart Arse Australian Redneck" to return my site at #1.......
    "Consumer technology now exceeds the average persons ability to comprehend how to use it..give up hope of them being able to understand how it works." - Me http://www.cybercrypt.co.nr

  4. #4
    AO French Antique News Whore
    Join Date
    Aug 2001
    Posts
    2,126
    I search a few one and Google is actually the only search engine to forward me the home page of my site!

    http://lhn.simont.info
    -Simon \"SDK\"

  5. #5
    Senior Member
    Join Date
    Jan 2005
    Posts
    217

    How I wonder!

    Hello!

    Lycos - rank 19th
    -With Lycos, in my case, I am also having difficulty getting on top of it, but at least my BLOG page is on the 1st and 2nd rank as of this moment (which may lead to my main website). BLOGS and MESSAGE BOARDS do wonders when you expect them, so as forums like AO. Lycos seems to be connected with Hotbot as a company but not as related in Search Engine connection. Maybe some strategy they do for business purposes.

    *
    Lycos Search Engine - source by bruceclay.com

    Lycos was partnered in October 2000 with Terra.com, a Spanish and Portuguese-speaking online company. Terra Lycos now owns he following web properties Lycos.com, Terra.com, HotBot.com, Animation Express.com, Angelfire.com, A Tu Hora, Gamesville.com, htmlGEAR.com, Ivertia.com, Lycos Zone, Matchmaker.com, Quote.com, Raging Bull.com, Rumbo.com, Sonique, Tripod.com, Webmonkey.com, WhoWhere.com, and Wired News.

    Free: Lycos receives their web results from a variety of sources. The results from the "Popular" section of Lycos comes primarily from the Lycos web editors. In the "Web Sites" section, first page results come from LookSmart, and secondary results are provided by Yahoo!. Some results come from the Open Directory and the Lycos web crawler. The Open Directory powers the category links at the top of the "Web Sites" section, and also provides some web site matches. Below the category links are web site links, which come primarily from LookSmart and Yahoo search.
    *

    http://www.gnm.org.uk/ - neat website you have there.

    Based on the Search Engine Relationship Chart, Google really is doing its job in providing more index results (both primary search results and paid results) to other search engines. But it is also essential if you could list your web site on Yahoo! since it is also sharing its index to some famous Search Engine entities.

    Looking at the chart, you may see some alliances with those search engines, the more alliance they have, and the greater their dominance could be. That’s business.

    Oh, one more thing, it is mentioned that the said RELATIONSHIP CHART, it is the United States edition, I wonder how did it differ on other regions like Europe and Asia? I guessed there are other Major Search Engines actively indexing in EU alone that were not considered much in the US.

    http://lhn.simont.info/ - I have to learn French on this one.


    Yo!
    \"Life without FREEDOM is no life at all\". - William Wallace
    MyhomE MyboX StealtH (loop n. see loop.)
    http://www.geocities.com/sebeneleben/SOTBMulti.gif

  6. #6
    In And Above Man Black Cluster's Avatar
    Join Date
    Feb 2005
    Posts
    912

    Search Engine Optimization

    Hey hey,

    Interesting topic, and it is a good reading.
    I suggest talking more about some important parts like Meta tags and Keywords as it would be extremely important to know what to do???? I would also suggest talking about Keywords Spamming and what is all about, Like repeating the word Free Downloads for many many time, which is illegal in some counteries like UK, I guess.

    I think you have fogotten to talk about Image "Alt" Attributes, Which is also play a key role in optimizing your search engine ranking. Each image on your page can include a keyword phrase or two that relates to the image. This text will also show up & help those that may have their images turned off when visiting your site. This does not work for all engines, but it certainly does not hurt so it is recommended you give it a try where you can.

    Example:

    Code:
    &lt;IMG SRC="SubmitItLogo.gif" width="10" height="10" alt="Submit It! Web Site Submission Service"&gt;
    I think you should have a look in here, and make your tutorial even better.
    http://www.submit-it.com/subopt.htm

    Cheers
    \"The only truly secure system is one that is powered off, cast in a block of concrete and sealed in a lead-lined room with armed guards - and even then I have my doubts\".....Spaf
    Everytime I learn a new thing, I discover how ignorant I am.- ... Black Cluster

  7. #7
    Senior Member
    Join Date
    Jan 2005
    Posts
    217

    Thumbs up Thanks

    Black Cluster,

    Thank you for such a nice reply.

    Yes, I believe I need to expand details about Meta tags and Keywords. For the keywords spamming, specific words spamming could be avoided by using such important words inclusion to a phrase. What I do with my keywords is I make it unique in one way without removing the original idea in the whole. Like in my own tags (for example):

    Code:
    <META
    content="orly, orlando, ruiz, robinson, orly ruiz, langgam, san pedro, Laguna, Philippines,
     sebeneleben, Maria, Mae, Pancer, Loveskie, 03192000, 32, Mulawin Circle, Andoy, Ruiz Family, 
    Kilen, Anet, Merlita, Juanito, Pilipinas, Region IV, Region 4, Upper Village, SPRCNHS, SPCBA, 
    Langgam Elementary School"
    name="keywords">
    the word "orly" had been used several times, but the others are in conjunction with other specific word (like "orly ruiz"), as far as I can understand, it would not be considered as spamming. Since spamming could be understand as:

    Code:
    <META
    content="orly, orly, orly , orly, orly, orly, orly, orly, orly, orly , orly, orly, orly
    name="keywords">
    -for sure it is not accepted. Correct me if I am wrong about my ideas.

    Your target keywords should always be at least two or more words long.
    -I just applied this idea in my keywords to have it indexed in many options especially if I don’t rank well with the keyword “orly” then I still could have pretty much chance going on top with “orly ruiz”.
    I think you have fogotten to talk about Image "Alt" Attributes
    - I believe so, I had not mentioned it in my tutorial but it can be found in some references I had posted. I also used Image "Alt" Attributes to some of my websites. The main reason I use this is to have an alternative txt if the picture is not shown by any reason. But using it to optimize my web site could be an add-on to the secrets, but I really don’t use this for the optimization part in my personal experience. But I would also gladly encourage using this for the optimization purpose.

    For the link you had mentioned, I am afraid it did not cross my searching, but it is Search Engine Optimization Tips they got there. And it enlightened me about Image "Alt" Attributes. Thanks for the link.

    Tag tips:
    · Be sure to use the keyword phrases that you also used in the copy of your page, title tag, meta description, and other tags.
    · Do not try to cram a bunch of keywords into the "alt" attribute. We recommend using no more than 2-3 per image.
    · Describe the image - do not just list keywords.
    · The "alt" attribute is also a good place for misspellings and plural keyword phrases that you may not have used elsewhere.
    Good tip!

    Yo!
    \"Life without FREEDOM is no life at all\". - William Wallace
    MyhomE MyboX StealtH (loop n. see loop.)
    http://www.geocities.com/sebeneleben/SOTBMulti.gif

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •