June 16th, 2005, 12:27 PM
Yahoo! and Tally Ho!
I wonder how many members are aware of this little cosy bed-time relationship? It certainly came as a surprise to me:
Yahoo! in with double click and mediaplex (who merged with ValueClick)??????????????
What Yahoo will do in order to track clicks is add the mpvc= parameter into the redirect string as below
June 16th, 2005, 12:41 PM
nope. Did not know.
But haven't trusted yahoo for a few years.
" And maddest of all, to see life as it is and not as it should be" --Miguel Cervantes
June 16th, 2005, 02:15 PM
Nice finding Nihil. I didn't know either. You wouldn't think so but then again you would be surprised.
June 16th, 2005, 02:30 PM
I can't say that I was aware of this but I have been seeing this in the traffic logs that I review at work. Each time an employee goes to Yahoo!, I see doubleclick traffic with it. That sheds light on what is happening. Thanks for the info!
to SYN, or not to SYN. That is the question. -Shakespeare?
June 17th, 2005, 02:44 PM
Good find Nihil, good thing I HATE yahoo and stay away from their stuff anyways. Can't wait to tell my dad because he loves yahoo, pfftt.