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Thread: Yahoo! and Tally Ho!

  1. #1
    Senior Member nihil's Avatar
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    Jul 2003
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    Thumbs down Yahoo! and Tally Ho!

    I wonder how many members are aware of this little cosy bed-time relationship? It certainly came as a surprise to me:

    http://adscenter.europe.yahoo.com/3r...mediaplex.html

    Yahoo! in with double click and mediaplex (who merged with ValueClick)??????????????


    What Yahoo will do in order to track clicks is add the mpvc= parameter into the redirect string as below
    Pardon?


  2. #2
    Senior Member IKnowNot's Avatar
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    Jan 2003
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    nope. Did not know.

    But haven't trusted yahoo for a few years.
    " And maddest of all, to see life as it is and not as it should be" --Miguel Cervantes

  3. #3
    AO's MMA Fanatic! Computernerd22's Avatar
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    Nice finding Nihil. I didn't know either. You wouldn't think so but then again you would be surprised.

  4. #4
    I can't say that I was aware of this but I have been seeing this in the traffic logs that I review at work. Each time an employee goes to Yahoo!, I see doubleclick traffic with it. That sheds light on what is happening. Thanks for the info!
    to SYN, or not to SYN. That is the question. -Shakespeare?

  5. #5
    Senior Member
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    Good find Nihil, good thing I HATE yahoo and stay away from their stuff anyways. Can't wait to tell my dad because he loves yahoo, pfftt.

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