Here is the main problem.
Changes Are Expensive
If you have any experience working with web developers, you know by now that it’s important to have a very specific idea of what you want the results to be before you start. More often than not, if you go into a project without a very clear idea of the end state you desire, additional and costly re-work will be required.
Managing re-work can be tricky, time consuming and cost inefficient. This is why it’s important to ask for mock designs before you begin. The cost of a development project can escalate as the project progresses if there are too many changes. To avoid cost overruns, don’t spend too much time perfecting any single aspect of the project. Don’t let “perfect” be the enemy of “good,” unless time and cost is not a factor.
Website Launch
The day you launch your site is probably the most important day of your entire project. Launch day can be stressful, but it doesn’t have to be if you consider these tips:
Start with a “coming soon” screen that you can use to briefly explain your business and to gather the email addresses of potential customers.
Soft-launch the site for friends, employees and a few chosen customers. All parties should be aware the they are operating on an unfinished product.
At first, launch only the core feature of the planned system. When you are sure everything works okay, follow up with additional features. This will also allow you to keep users interested by regularly releasing new features.