Check out the newest gimick from Microsoft to try to promote their new privacy plans into the public's view:

http://www.microsoft.com/privacy/safeinternet/quiz/

AJ
EDIT: hehehe... I'm a Protector!

Based on your quiz results, you are a Protector. You are concerned about keeping your information private, but at the same time understand that there are some limited times when sharing some information is appropriate to make your online services more useful and compelling.